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Outline is the world’s most advanced foot traffic analytics platform, providing unprecedented visibility with accurate and actionable insights into the location analytics and consumer demand surrounding any location. is the first real-time platform that fully empowers professionals in hospitality, commercial real estate, retail and beyond to truly understand and maximize their offline activities. Reporting capabilities include visit trends, True Trade Areas, customer journey, demographics, and competitive benchmarking. This data set combination streamlines activities and presents a unique mechanism for understanding the behavior of current and potential customers and for analyzing the factors that drive success.